Sunday, April 5, 2009

Why we chose what we choose

Today I was watching some inspiring talks on TED. I was really intrigued by what understood for these 2 speeches. They were pretty old speeches done in 2004 & 2006. But had such a strong connection and relevance to current date or even to future.
In his speech Gilbert( http://www.ted.com/index.php/talks/dan_gilbert_asks_why_are_we_happy.html ) refers to synthetic happiness and led us to what Adam smith mentioned in “Theory of Moral Sentiments”.
It is truly the over rating the permanent situation lead us to the short sighted decision. This is true both for financial decision for choosing once investment or for choice in relationship or choices in life or even most of corporate decisions.
I recommend you to listen to the following lecture as well and visit below website.

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